Tel Aviv (QNN)- Facebook has blocked an Israeli firm, called The Spinner, that claims to be able to subconsciously alter people’s behaviour by bombarding them with fake posts.
The social media giant objected to the firm using Facebook and Instagram and banned the company and its boss from the sites for any reason.
The co-founder and chief operating officer of the Israeli firm Elliot Shefler told BBC that his firm will continue to sell targeted online campaigns and refused to rule out using Facebook in the future.
The Spinner offers customers the chance to buy a bunch of articles, which contain misleading information, with the hope of brainwashing another person.
The Spinner claims to be able to “brainwash” loved ones to quit smoking lose weight, propose marriage, initiate sex with their partners more often, or consider having breast implants.
Some of the campaigns on offer from The Spinner are more morally abhorrent, including targeting your own partner to persuade them to engage in a polyamorous relationship.
To reach that, it bombards the targets with dozens of articles about the issue.
Facebook’s law firm Perkins Coie has sent a letter to Shefler to complain, according to BBC.
“It appears that the Spinner uses fake accounts and fake Facebook Pages to ‘strategically bombard’ Facebook users with advertisements,” it reads.
“These activities violate Facebook’s terms and advertising policies. Facebook demands that you stop this activity immediately.”